Certifications

Licenses & Certifications

LinkedIn Content and Creative Design
LinkedIn · Issued Jul 2024 · Expires Jul 2026 · Credential ID: cw7gcz73xdm6
LinkedIn Marketing Solutions Fundamentals
LinkedIn · Issued Jul 2024 · Expires Jul 2026 · Credential ID: 8zjonp7kuhr2
Leading Your Org on a Journey of Allyship
LinkedIn · Issued Mar 2024
Selling into Industries: Financial Services
LinkedIn · Issued Mar 2024
Developing Your Emotional Intelligence (2017)
LinkedIn · Issued May 2023 · Credential ID: AcUN57R01vWj8BcbBBVu_GrQd6aA
Excel Essential Training (Microsoft 365)
LinkedIn · Issued May 2023 · Credential ID: AQAVo37jMCCIYj6P1pPEqA1vnVi6
Outlook Essential Training (Microsoft 365)
LinkedIn · Issued May 2023 · Credential ID: AfpK1_lcT8c2MIDtRhFSnPIe277Y
PowerPoint Essential Training (Microsoft 365)
LinkedIn · Issued May 2023 · Credential ID: AVVwzj-FWDs1mnCDtilaRcPbxON
Working Smarter with Microsoft 365
LinkedIn · Issued May 2023 · Credential ID: AWr7HQSQEEpUgG4VoIZSnI87-Mi3
Excel: PivotTables for Beginners
LinkedIn · Issued Sep 2022
Marketing Strategy
Cornell University · Issued Apr 2019
HubSpot CMS for Marketers Certification
HubSpot Academy · Issued Jun 2020 · Expired Jun 2021 · Credential ID: 8e45455c3c9d4ec481ea704bb88da5e9-1592250210914
HubSpot Marketing Software Certified
HubSpot Academy · Issued Jan 2020 · Expired Jan 2021 · Credential ID: 8a6ad5e551cd4df9bcb2f31f46ea35d9-1580240102546
Google Ads Search Certification
Google · Issued Dec 2019 · Expired Dec 2020 · Credential ID: 38361814
Searchmetrics Certified Professional | Yellow Belt
Searchmetrics (part of Conductor)

Under Armour’s “I Will What I Want” Campaign

Under Armour, initially known for its strong, masculine branding aimed at male athletes, boldly pivoted in 2014 with its “I Will What I Want” campaign.

Consumer Who? Consumer You!

As a consumer, I am an innovative, value-driven online shopper. My buying behavior is shaped by a preference for convenience and efficiency and a strong

Content Marketing

How to Create Content that Converts As an expert in content development, I specialize in creating purposeful, strategic content that attracts potential customers, builds trust,

Maximize your SaaS business growth with expert Account-Based Marketing (ABM) email strategies. As a specialized consultant, I help you target high-value accounts through personalized content, precise segmentation, and automated workflows. Enhance engagement, boost ROI, and achieve your business goals with tailored, impactful email marketing. Contact me to transform your email marketing approach and drive conversions.

#SaaS #EmailMarketing #ABM #Personalization #MarketingConsultant #BusinessGrowth #LeadGeneration #DigitalMarketing #AutomatedWorkflows #ROI

Paid Advertising

Performance marketing is an advertising model where you pay only for specific actions like clicks, conversions, or sales. Explore the benefits, latest trends, and challenges and considerations to protect your budget!
#PerformanceMarketing #DigitalMarketing #ROI #AdvertisingTrends

Performance Marketing

In the competitive B2B and SaaS sectors, performance marketing offers transparency, accountability, and direct revenue impact. My latest article explores key strategies like account-based marketing (ABM) and LinkedIn ads, with statistics showing its effectiveness. Learn how performance marketing can boost your ROI and transform your campaigns.

Put these insights into action. Contact me today!